About Emma
As Brand Experience Director at NOVA Injury Law, Emma Edmonds leads the firm’s marketing, communications, and client engagement strategy with one clear mission: to ensure every client feels seen, supported, and confident throughout their legal journey.
Emma brings a deep understanding of brand experience, digital marketing, and business development to the firm, helping NOVA Injury Law connect with injured people across Atlantic Canada. Emma and her team are responsible for every stage of NOVA’s new client experience—building a journey that’s smooth, supportive, and truly client-centered.
With a sharp focus on performance, Emma develops and oversees multi-channel campaigns that connect injured clients with the legal support they need—whether through strategic partnerships, data-driven digital campaigns, or community engagement. Emma has a passion for innovation and a commitment to results, she’s helping to redefine what personal injury law can look and feel like—transparent, accessible, and empathetic.
Outside of work, Emma enjoys running, giving back to her community, and cruising with the top down in her bright pink Mini Cooper. If you see her out and about, don’t forget to wave!